I'm an SEO consultant from the UK and the VP of Strategic Partnerships at Croud in Los Angeles. I've spent the last 8 years working in agencies and client side in London, New York, and L.A. I've worked with clients whose budgets ranged from hundreds per month to hundreds of thousands per month across numerous different industry sectors. More importantly though, I love learning about anything in the digital space. The most important attribute a person can have when working in digital is the passion and desire to explore. This site is a space for research into the latest trends in search and hopefully, discussions around those topics too.